How to find an awesome web business idea.

I am a web designer, experience at CSS, Illustrators, Photoshop, the design things, and a bit HTML, but not capable of coding a website or making a web product. I did several researches, and now time to share what I’ve learnt so far, I also want to document the process of making a web product without programming knowledge, how to find a good business ideas, how to validate them, how to find a co-founder, a coder with a reasonable pay, how to find first customer/user for my product.

1. Read

The first step, I think, is to read. A web design almost have no knowledge about market research, finding a niche, a business idea that solves people’s problem. I was not familiar with business terms, then I start finding blogs, websites for startup ideas. And the best resource is:

Quora.com/Startup

If you want to build a web product, a mobile app, or a million dollars tech startup like Instagram, Whatapps, you should start here, it has everything you need

2. Finding ideas.

How to have a good idea? You can start by looking around, what’re your friend struggling at? what are the difficulties they have  currently? What is the pain in your work, your job, your industry? Here was how I did. I surfed around the net, talked with my female co-workers. They seemed tired of staying up late for works and stuffs, then I asked why didn’t they use something herbal, or natural oil to treat their skin. They said that those things may be good for their skin, but they didn’t know exactly which products, and how to do it.

Then I finally came with this idea:

A social network platform provide reviews, tutorials, guides, beauty and makeup tips to help women become more beautiful. Since it is a social network, anyone can share their tips and product reviews

The ideas should solve pains and problems of people, not just those you think great. Also, you better have business ideas related to your passion because only passion that can push you keep going. One of my ideas, is a social network for women to learn about makeup, beauty, and things like that. But I don’t know where to start. I’m not a women and I obviously do not like make up or so. It was so hard to sketch the first version of the web

3.Validating ideas

Next step is to find out if anyone is doing your ideas? Can you do better than them? Does anyone know these sites? If the niche is not saturated, you can jump in, make better product and user would definitely crazy about it.
Another thing is to check is how many will need your solutions, products? Anything to be more specific? I did find out that women want specific and detail guide for makeup, skin care, hair care: how to make up to be looked like Gwen Stacy (Amazing Spiderman movies), or hair care tips for dry hair, hair care tips for curly hair…

The findings:

It seems that there very few sites succeed in providing beauty tips and guides for women. So there’s a market for my ideas

One people are doing great jobs is Michelle Phan – she one of the bests vlogger on Youtube helping women become more beautiful. She now has nearly 7 million fans. The verdict is women really need guides and tutorials like those of Michelle Phan.

Well, that’s how to find a good startup idea, and validate it. As told before, I don’t have passion for this product, so I would talk about another idea in later posts. Next post would be about an idea, first step to make the product, where to find a coder ? What you need to know ?

 

How to choose web designers and softwares ?

Choosing a Web Designer, or a Web design company

Choosing a Web designer can be difficult due to the sheer number of companies and individuals offering such services. Alistapart.com offers an online database of Web designers that you can search by services, name, or location.

Entrepreneur columnist Melissa Campanelli recommends doing your homework before selecting a designer: “Check out a list of the sites the company’s worked on and look closely at its own site.

[Read more…]

Web Site Life Cycles and Maintenance

Similar to any piece of software, Web sites follow a series of phases in their so-called “usable lives.” For e-commerce sites, the nature of those lives is also changing based on increasingly nuanced marketing objectives laid out for them. A typical site life cycle starts with basic planning and design, and ends with up-keep and administration. Below are some of the most common steps:

  1. Planning and requirements gathering
  2. Preliminary design and specification
  3. Detailed design and coding
  4. Testing and revision
  5. Launch
  6. Maintenance and upgrades

Web Site Life Cycles and development process

From this list, you might assume that the planning through launching steps consume the most time and resources; for many sites, however, maintenance and regular updates are central to their effectiveness and receive ample attention. The best life cycle plans take into account the site’s ongoing maintenance needs after the initial launch. One estimate is that maintenance requires about 20 percent of the initial development costs. Web users, much like newspaper or magazine readers, often expect continually refreshed content. Ultimately, if the business needs for the site—like driving traffic and generating sales—change considerably over time, the site may require a redesign and relaunch. Ideally, life cycle planning also considers market and technology signals that suggest when a site’s useful life is limited.

Web watchers commonly cite an evolutionary path for the kinds of sites companies launch. The first and simplest of these are called brochureware, essentially static non-interactive pages that are posted once and then left alone. The next stage is more like a magazine or small online community, providing basic interaction and periodic updates, while more advanced sites incorporate interactive applications, perhaps for online transactions or other customer needs. The most sophisticated sites are a complicated, user-specific conglomeration of content and applications originating in diverse locations and presented as a seamless yet dynamic interface.

While these models can help place you on a general continuum, keeping your site current can mean many different things depending on your content, your clients, your competitors. Certainly, on a national news site, visitors expect the content to be refreshed every few hours, if not minutes. For a local news site, that standard might be slwoed to include just daily updates. Some Web consultants recommend that smaller sites be updated at least once a quarter in order to maintain a sense of fresh content and keep the site’s visual material current. Others say monthly or weekly is more appropriate. With some exceptions, sites that haven’t had a graphic overhaul within one to two years may be perceived by end-users as looking outdated due to technology changes.

One way to organize updates and maintenance activity is to create a maintenance plan. There is no set form the plan should take, but some get fairly formal and lead to content management systems. Either way, the purpose is to begin serious thinking about the ongoing requirements of operating the site. The requirements may be technical, such as how to support increasing traffic loads, or strategic, such as how to make the site the top performer in its category—and keep it there. Planning also needs to account for logistical issues like personnel hours needed to maintain the site.

More elaborate sites usually have back-end maintenance tools built in so that content specialists at the company, say, marketing staff, can readily change text and images in predefined places on the site without requiring a programmer’s intervention. These content management systems store site information in databases and often include a user interface customized for the particular needs of the company. They also provide support for advanced problems like version control, ensuring there is clear documentation of what is the currently approved content versus previous content or work in progress.

Not all maintenance is aimed at making sites more complex, however. In the late 1990s and early 2000s, as Flash and other multimedia technologies gained sway, many well-funded sites rushed to include bits of animation and sound. No doubt some visitors were impressed with their technical prowess, but many Web users insist on practical, useful features instead of those that merely waste time and clog bandwidth. Some of the largest sites have learned to design their sites “down,” focusing on the quality and efficiency of the user experience. This movement includes a heavy emphasis on intuitive user interfaces and simple, informative designs. The idea is to hone the site for the particular needs of its main visitors—and possibly customize it for each one.

As with site development and hosting, maintenance and life cycle management can be outsourced to specialty firms. Often, if an outside team develops the site, they will include a bid for ongoing maintenance as well. Many Web consultants believe outsourcing is a wise approach because it greatly increases the likelihood the work will get done. Often times, specialists also have skills and inside knowledge that allows them to do a better job than a company could do on its own.

Of course, some maintenance is more technical in nature and, as such, doesn’t involve content or currency. A common problem, with small sites in particular, may occur up when the site operator assumes it will work continuously without interruption. As server addresses and other system features change, the site may become saddled with broken links and haphazard functions. Browser upgrades can change the way pages display and functions execute, as well. Web site operators need methods of keeping their services up and the existing functions working. Along with third-party service vendors, developers can create testing and monitoring tools for making sure the site is operating properly.

SEO & UX

SEO companies (example) have historically been mostly about keywords and linking. But as search engines get more and more sophisticated it is becoming super important to integrate UX with your SEO strategy.

Why UX? Well, User Experience is all about engaging the user. The more you can engage the user, the more likely they are to return to your site. Well guess what, that’s also what the search engines want to see. If you encourage the user to spend more time on your site, and click through your site, looking for more content, the search engine thinks your site must be valuable, and so will reward you with higher rankings. Every time a search engine sends traffic to your site, you better believe they are measuring how long that user spends on your site, before they come back to the search engine.

Many of the industry heavyweights are recommending the integration of UX and SEO as well:

So how do we do this? Well here are some tips.

1. Think of SEO as measurable UX
This means SEO is the science, and the measurements, about click through rate, time on page, pages per visit, traffic from search are all the measurements that tell us how successful our SEO is. For example if we get to the front page, but no one clicks on our site, or they do and then immediately bounce, you better believe, the search engine isn’t going to send you traffic for very long.

2. Quality Friends
If your UX is easy to experience, highlights the relevant content, and encourages users to consume the content, then owners of other sites are going to value your site as well. Anything that helps a human consume your content is going to make your site more popular and encourage links from other high quality sites. Links from high quality sites is what really drives linking strategy right now, so “keeping up with the joneses” in terms of UX and content is absolutely where you want to be heading.

3. Nuts and Bolts
Search engines even go so far as to expressly tell site owners that UX features are going to rank them higher. Things like site load speed (which gives instant satisfaction to the user), structured data (which makes it easier for the user to find the information), simple & clear messages and calls to action (which encourage click through rates, and reward the users intent) are all features that search engines have said will increase the site’s deserving of a ranking.

4. Create content for users first, and then make sure it can be read by the search engines.

5. Use structured data, like schema markup, H1 & H2 tags to help users understand what is important.

6. Understand your audience. You want the type of person who will benefit from your content to see it, and those who won’t benefit, not to see it. If you need to create personas, or user types go ahead and do it, and then find out what will keep them engaged.

In Conclusion
If you hire a SEO company, make sure they understand the importance of UX. They shouldn’t advise you to do anything that will make it more difficult for your users to consume your content.

How Web Design Improved the Way We Use the Internet 

When the Internet was first introduced to the world more than two decades ago, we viewed it as an added entertainment next to cable and video games. But since its introduction, more and more individuals and companies have taken to the Internet to use it to their advantage.

Ease of use

With the advancement in technology, using the computer and the Internet in particular has become very user-friendly; even small children are able to navigate the Internet without needing the help of adults. With this in mind, it has now become very easy to create your own website with the help of website creation tools such as WordPress. You do not need to be an expert in web design to create your very own web page. All you need is enough knowledge in designing a website and the tools to make it happen. 

Shopping has taken over the Internet

Shopping has never become this easy with the help of online stores that anyone from anywhere in the world can access. You don’t need to go out to the mall to buy whatever it is you need. The Internet has everything that a physical store has. You only need your credit card to make the purchases and wait for them to arrive at your doorstep. 

Product promotion has become easier

Businesses have taken advantage of the Internet when it comes to promoting the products they are selling. They encourage their customers to purchase their products with the help of colorful and attractive web designs. Product photography help businesses launch their products and show potential customers the attractiveness of the products and their edge over other brands. Take for example the manufacturers of archery equipment. They promote the best pistol crossbow they have with the help of colorful images. They also provide compound bow reviews for bow hunting equipment so that customers can learn of their pros and cons and to help them decide which one to purchase. 

The Internet has become a source of everything. You can basically find whatever you are looking for with a click of the mouse. But as with any other thing in this world, there are advantages as well as disadvantages that you can get from it. The advantages are obvious – it helps us look for people all over the world, help us shop without having to go out of the house, provide us with very useful (and sometimes mundane) information, and many more.

On the other hand, here are just some of its disadvantages.

  • Parental control is not always exercised on computers where small children use them. Some parents are unaware that they can actually restrict Internet access to children. Internet parental controls allow parents to control the websites that their children visit.
  • Interaction and communication has been reduced to sitting in front of the computer instead of people going out of the house and actually making an effort to mingle with other people. The Internet has bred laziness over those who have depended their lives on the Internet.
  • Some people feed wrongful information on the Internet that others believe to be true.

The Internet does more good than bad to our society. We only need to regulate its abuse to avoid abuse and to maintain healthy physical interactions among people.

Improve Your Online Brand With These Three Strategies

I recently had a conversation with the owner of a pressure washer website about how they have improved their online brand with social media and a new website design. Here are the three key takeaways from their experience as interpreted by me.

Add Value To Social Sites Like Pinterest

First let me just share that the brand I am talking about is PressureWashr.com – yes there is an ‘e’ missing on purpose. The owner mentioned this was deliberate because like flickr.com and Boxr (a local gym) and reddit.com – misspelling a word slightly can add personality without diluting the meaning. It is obvious that it is a pressure washer focused website just like it is obvious reddit means read it.

Now that that’s taken care of let’s look at their Pinterest strategy. As you probably know Pinterest.com is a website to share and organise photos. So PressureWashr.com has made a Pinterest page to share unique photos of pressure washing before and after pictures. He said even though it may seem obvious for that to be the best use of Pinterest for a pressure cleaning website many simply don’t do it. The vast majority of their competitor websites simply use Pinterest to share pictures of the actual pressure cleaner machine, which is boring for the user.

After only 2 weeks of using Pinterest his page has 20 followers and 400 pins. Traffic from Pinterest to his brand website is minimal but in the top 3 referrers and that is after only 2 weeks.

So what is the take-away?

Think of a unique aspect of your brand and try to get and share photos that people will actually re-share on Pinterest. So if you have a food truck use Pinterest to share unique and delicious photos of your food.

Make Your Website Easy To Use Especially On Mobile

Nothing is worse than using a website on your phone that is not mobile responsive. You have to zoom in, you have to try to properly click the tiny links – it’s terrible. Since 50% of people browse the internet solely on their phone Google is even releasing an update to their search algorithm to reward mobile responsive sites.

The owner of PressureWashr.com told me that he new this update would eventually arrive and simply chose a website theme that was responsive. There wasn’t even a debate it was just a must have.

He said the bounce rate on his site is much lower than what he has seen with non mobile responsive sites. And the longer you can get people to stay on the site the better, right?

The takeaway is simple: choose a website design that is mobile responsive.

Be Active In The Online Communities Like Reddit Without Being Salesy

If you want to build your brand you need to create a following. You need what you might call “brand fans”. A community of people that rave about your product or service. The only way to do that is to go to the people who are already talking about your niche. So if you had a fitness tracker product go to the Polar watch forums, go to the Garmin watch forums etc, and be a contributor. Talk about how you track fitness.

But here’s the key:

Don’t be salesy. Don’t simply tell them you have a product that they should try. You need to create value and trust before selling.

The owner of PressureWashr said he simply goes into pressure washing forums and talks to the people about pressure washing with a link to his site in the signature. He said he has never once mentioned his site in the actual comment on the forum. But yet, he says, he gets many nice comments about his website within the forum and other people start talking about it and ask about the mobile responsiveness etc.

Conclusion

An online brand is about the people not the product. You help people you create relationships and your brand develops naturally. Make it easy for people to use your site on mobile. Share unique content on social media. And get out there and talk to the people who actually use and like your product or service.

The Importance of Mobile UX In Web Design

As a web developer and designer, the last several years have been an incredibly exciting time. With the advent of HTML5, CSS4, and the rise of responsive design, the online world has changed a great deal. This change has helped a great number of people realize their online passions while at the same time limiting others. Google’s core algorithm update for responsive design has embodied a shift in average user experience. Since the Siemens mobile world conference announced that as of 2012, 50% of search traffic was performed on mobile devices, a paradigm shift has occurred. We no longer design websites for a desktop system. While desktop design is still important, there is far more attention done to the remaining mobile first design. The impact of the whole process has a several fold increase in performance of many websites. A good friend of mine that provides web design and WordPress support at Bairkan has much experience in the positive impacts of this style design for his clients. The benefits that we have seen over the last few years have only increased, which I will list below.

Websites now need to be much faster. Why would you load the biggest thing on the smallest device with the least bandwidth? Doesn’t it make sense to only load big things when they are needed instead of loading them in and then converting them down? This process, when focused on websites, is known as mobile first development. It has had a massive impact on the load times of your site and ultimately reducing the bounce rate and improving business performance.

Good design and great user experience increases conversion rates. If you’ve ever gone to a desktop website on a mobile device, you’ll see the incredibly small font and poor usage of space. One of my favorite websites to buy elo boosting from can be found at eloboosted.com but they have an awful mobile presence. Their current lack of a mobile site is really hindering their performance and causing me to use other websites. This has larger implications for any website as this becomes distracting and can prevent the user from interacting in the way you want. If you leverage responsive design to modify the UI to focus on the core message and call to actions, then you can improve the usability of the site. Ultimately this brings up your conversion rates.

Mobile devices can have non standard impacts on your websites structure and style. The poor impressions a mis-configured site can have on your brand’s credibility is huge. Don’t be left wishing you took care of the details. It’s popular to turn off and on elements of your website as it gets smaller. This optimization is part conversion rates and part aesthetic. It is important to understand when determining the elements that should or shouldn’t be on your mobile user interface.

Ultimately, there are far more reasons why a responsive update is critical for your business. Not the least of which is Googles updated algorithm that favors the advanced version of this newly responsive code. It’s simple, if you’re site is optimized for the device being queried on you will have a preference in search results overall. It can also be technical. A mobile site does not mean an optimized site. The code must start on the smallest screen and expand for larger screens, not the reverse. Code should be clear and not use javascript to detect browser versions. Use media screens and lightweight css solutions to the issues these older javascript methods may incur.

Is it Really Possible to be a Paralegal Online?

If you wish to be a paralegal, you can now enroll online. You will get your dream job in no time.

There are a lot of discussions on whether or not being a paralegal through online courses is possible. There are those who are skeptical about this since law related courses are usually not allowed to be taken online. However, with the advent of modern technology, being a paralegal can now be done online. You just have to be careful as not all online schools offering paralegal courses are accredited. Some of them are just scammers. They are not allowed to offer these online courses and they will just waste your precious time studying for something that can’t be accredited by the government.

Choosing the right partner

Therefore, if you wish to pursue a career as a paralegal, the first step is to find the right place. The steps on how to become a paralegal can be found here. You need to properly screen the options by removing those that are obviously not legitimate online institutions. You can also compare the remaining choices so you can further refine them. Use certain standards for comparison such as the number of years in service, tuition fees, mode of delivering the lesson, requirements and reviews from previous students. By then, it will be easier to decide whether a particular online school is worth paying for or not.

What is the best choice?

If you are still confused on what the best choice is, you need to check their course syllabus and the time it takes for you to finish the course. The syllabus must provide you the same level of knowledge as regular students or even better. The requirements must also be as tough as regular students. Just because you are studying online does not mean it will be easier for you. There should also be strict deadlines to be observed to comply with your requirements and a lot more.

Furthermore, you also have to determine what the requirements are for you to qualify for the certification test. You must be required to take actual internship in law firms. By the time that you finish the online course, you must be 100% ready to take the test and eventually take on the job as a paralegal.

Benefits of studying online

If you avail of this online service, the first thing that you will get is convenience. You don’t have to go to school to study or buy heavy books and carry them everywhere. You can study at the comfort of your own home. However, you need to be more careful since this might make you lazy too. Furthermore, you can maintain a regular job while studying online. Thus, nothing is sacrificed along the way. Most of all, once you are already a certified paralegal, you can only imagine how much you will get as salary. For more information about a certified paralegal salary, you can check this out. As long as you partner with the right school online, you have nothing to worry about. A lot of people tried this before and were grateful of their decision to do so.

Top 3 UX Best Practices of 2015

The best website design practices, for outstanding user experience (UX), in 2015 and beyond, should focus on producing more conversions. Virtually every serious business now has a web presence and many are increasing their sales by providing a unique customer experience. But there is still plenty of room for improvement. Here are the top 3 UX best practices that can dramatically improve the bottom line of any online business.

1. Adopt a Mobile-Focused Design Strategy
Trends in consumer behavior in the last 4 years indicate that we are moving from a “mobile first” to a “mobile only” world. A survey by eMarketer showed that in 2010, an average American user spent about 24 minutes per day using non-voice features on mobile devices. But in 2014, the time jumped to nearly 3 hours. Even Google recently announced that by April 21st 2015, it will penalize websites that are not considered to be mobile-friendly.
What is a mobile-friendly user experience? First, you should endeavor to provide an uncluttered webpage that displays well on all mobile screen sizes from 320 pixels to 800 pixels in width. All design elements on the page should be bold and navigation should geared towards swiping and not tapping or clicking. In addition, the mobile website should provide content that is relevant to the search queries. Most users now do their pre-purchase research with their tablets and smartphones. So, you should display useful content that will help visitors with their research first before you request for their name, email and other personal details. A good example is the Warby Parker website which sells eye glasses.

2. Make Customer Reviews Truly Helpful
Design the interface for customer reviews in a way that will meet the individual needs of different users. The current market standard for customer reviews is what Amazon currently offers: name, date and text. But by collecting more details from reviewers, and providing an interface that allows viewers to search and sort out reviews based length of use, demographics, and other data, you will be able to convert more searchers into buyers.
A good example is the Williams-Sonoma website that provides kitchenware. On their customer review page, you can select and sort the type of reviews you want to read based on various criteria. These include: Date (oldest or newest first), photo or video reviews, rating (low to high or high to low), helpfulness (low to high or high to low) and review length (short to long or long to short). For each review you can also see the ability level of the user, and how often the person uses the product. These days, people have to spend hours trying to read reviews, but you can deliver an outstanding user experience that will shorten this time, by creating a customer-friendly review interface.

3. Design an Effective Purchase Experience
A simple and straightforward purchase and checkout process will reduce shopping cart abandonment and increase sales and profits. The checkout page should be free of unnecessary clutter that actually distracts the buyer instead of aiding the purchase process. Avoid the temptation to show all the bells and whistles about secure transactions. You should also leave out all the related products, accessories and other items you will love the user to buy. These things divert the buyers attention and can eventually make them suspend the purchase. Cali Vape King is a good example of this is, a vaporizer superstore site where the buying process is very straight forward.
Instead, you should provide a brief 3-stage checkout process with a phone number that can be used to obtain instant personal assistance. This is what Bonobos, the online store that sells pants, does extremely well. They collect just the right amount of information required to ship the items to the correct billing address and receive payment from the buyer. Simplicity makes the process easier, faster and more satisfying to the user.

Conclusion
The three UX best practices highlighted above are meant to help you think of how to provide a more customer-centric experience that will increase user engagement and conversions. No matter how well your website is doing now, there is always a great room for improvement.

Web Design and Client Interactions: The Importance of Compromise and Communication

In web design, the most difficult part of creating a full functional site is the demand placed on you by the client. Sometimes, you may think that you hit the ball out of the park, only to be turned down by your boss. It could be that the UI isn’t living up to their needs, or maybe they don’t like the color palette you chose. Whatever the cause, it always seems like the client has demands which you’ve failed to meet. However, is the cause of these issues about preference, or is it about the lack of communication? Here are some of the reasons why it’s so important to talk about design early on.

The Step by Step Process

Clients are often lost during the process of design for one simple reason. They don’t get where the project is going, and decide that at any point, they can change your website look. The simplest way to cut this problem out is to bring your partners through the process, slowly, rather than surprise them with Frankenstein design, or a product that is made through list item ticking. When you work through each step, you can explain why certain choices work better on the Internet or with their product.

Explain the Jargon

This might seem like a hassle, but at the end of the day, it’s important to help the client understand what you’re talking about. The language barrier is very real when it comes to web design, and it can impede progress in a very impactful way. So, when you notice your client’s attention waning, just take a break and ask if they understand what you’re talking about. This will help you create a safer environment for criticism and idea sharing. It can also function as the starting point for better dialogue between you and your prospective client. They will need you to help frame questions like “are Invicta watches good” as those found in this website, so that their products always look top tier. What better way to do that than finding out how each side thinks of these issues?

Cut Down the Choices

Creating a list of choices for your client is always a great way to give them a full sense of the finished product. However, it can also backfire on you in a big way because they may enjoy certain features and wish to combine them into a messy product. To prevent this issue, make sure to create only a couple of choices with well-defined design choices that only work within that structure. If you find that they still wish to combine each, then explain to them why these choices are only appropriate within the context of a specific page. For example, if the website in question offers the top 10 watch brands, as seen in http://timeconnoisseur.com/ then creating themes and featuring the watches is the priority.

Keep Repetition Low

Repetition and iteration can kill productivity and sap your creative pool at the same time. So every time the client asks for a change, go back to explaining and then make compromises. You won’t get bogged down, and the project can keep going without fail.

So there you have it; a few reasons why opening up communication is as important as the choices you make to impress your client. Make sure to learn more about interactions between you and your boss.

Web Design and Client Interactions: The Importance of Compromise and Communication

In web design, the most difficult part of creating a full functional site is the demand placed on you by the client. Sometimes, you may think that you hit the ball out of the park, only to be turned down by your boss. It could be that the UI isn’t living up to their needs, or maybe they don’t like the color palette you chose. Whatever the cause, it always seems like the client has demands which you’ve failed to meet. However, is the cause of these issues about preference, or is it about the lack of communication? Here are some of the reasons why it’s so important to talk about design early on.

The Step by Step Process

Clients are often lost during the process of design for one simple reason. They don’t get where the project is going, and decide that at any point, they can change your website look. The simplest way to cut this problem out is to bring your partners through the process, slowly, rather than surprise them with Frankenstein design, or a product that is made through list item ticking. When you work through each step, you can explain why certain choices work better on the Internet or with their product.

Explain the Jargon

This might seem like a hassle, but at the end of the day, it’s important to help the client understand what you’re talking about. The language barrier is very real when it comes to web design, and it can impede progress in a very impactful way. So, when you notice your client’s attention waning, just take a break and ask if they understand what you’re talking about. This will help you create a safer environment for criticism and idea sharing. It can also function as the starting point for better dialogue between you and your prospective client. They will need you to help frame questions like “are Invicta watches good” as those found in this website, so that their products always look top tier. What better way to do that than finding out how each side thinks of these issues?

Cut Down the Choices

Creating a list of choices for your client is always a great way to give them a full sense of the finished product. However, it can also backfire on you in a big way because they may enjoy certain features and wish to combine them into a messy product. To prevent this issue, make sure to create only a couple of choices with well-defined design choices that only work within that structure. If you find that they still wish to combine each, then explain to them why these choices are only appropriate within the context of a specific page. For example, if the website in question offers the top 10 watch brands, as seen in http://timeconnoisseur.com/ then creating themes and featuring the watches is the priority.

Keep Repetition Low

Repetition and iteration can kill productivity and sap your creative pool at the same time. So every time the client asks for a change, go back to explaining and then make compromises. You won’t get bogged down, and the project can keep going without fail.

So there you have it; a few reasons why opening up communication is as important as the choices you make to impress your client. Make sure to learn more about interactions between you and your boss.

How Best To Choose A web Designer for Your Business

The business you run has a direct impact on the type of web design that you can go to get the best possible value out of your site. Do not just pick any designer and think that all will be well. You need to do some research on your preferred web design company and ensure that they will be able to meet your unique needs. If you do not want to lose, then it is advisable that you understand the very elemental factors that determine a good web design. In this way, you will be able to get the best possible site that will increase revenue generation.

A good web designer should have in-depth knowledge when it comes to things do with graphics, page layout, as well as the best colors to use. Remember, colors are central to making the website attractive to visitors. The designer of your choice must also have an understanding of text location and can advise you on what is some of the best content to put on the site. Note that not all content is great for a site, but that it has to relate to the business you run.

It is also good if you choose a designer who is well acquainted with the technicalities that come with the programming of a site. In this case, he should be able to use the correct codes to keep the site up and running. If the wrong code is used, visitors will find it pretty difficult to navigate your site. If your preferred designer does not understand graphics, then do no contract him as he will end up doing a shoddy job and make you lose money and time. Above all, he should be able to advise and help to market your business. If you get one that is able to handle these things then you are out to get value for your money.

As stated, you ultimately need to determine the kind of web design you get. The web designer must be able to show you a sample of the project in order to be sure it is what you really need. The web design company should not only have a good record but offer services that you can afford. They must be licensed, and with a string of happy customers. Above all, they should get the job done in a reasonable amount of time. It goes without saying that they should be able to update you on the progress regularly, and integrate changes soon as they are made. In this way, you will get a design tailored to your unique needs.

There is something that most people tend to forget when they are looking for a good web design company – a designer who is able to offer web analytics solutions. If you contract a Jacksonville AL SEO services company you will not only be able to analyze competition but will also know web performance based on metrics. There is no better way of running an internet business with a website that is attractive and has an easy-to-use interface. As a matter of fact, you will experience an increase in revenues.

3 Great Fitness Site Examples

Every website designer has a niche or market that they seem to struggle with. For many designers, that seems to be with designing fitness websites. I don’t know what it is about this niche, but I get more questions and SOSs about it from designers than any other niche out there. It can be a challenging one, that’s for sure, but the rules still apply and the things that make up a great website are still relevant when designing a fitness website. But to help out, I have found 3 fitness sites that I think portray something to shoot for when designing one of these sites.

Greatist.com

This site is a great one to model off of if you are designing a fitness site that has many contributing authors or has many different topics. It has a magazine type layout to it where it showcases all the different articles that visitors can read when they visit the site. At the same time, it’s still simple in its design and lets the images and information be the main attraction. Obviously, it’s going to depend on what type of fitness site you are designing before using a strategy like this one, but it’s not a bad one to keep in mind.

Themusclereview.com

This site is very simple in it’s purpose – to help gym goers find the best supplements for whatever goal they have and help them make a wise purchasing decision. This site is also very simple. but it’s also fast. The visitor goes to the site, finds what they are looking for, and is on their way. Now it’s not going to win any design awards. but it doesn’t have to. It’s purpose is to provide information to the visitor and give them the ability to share that information with others as well. It has a good white balance and use of color as well; just enough to catch your eye but not bland enough where nothing draws your attention.

Bornfitness.com

Now here is a site for the designer in all of us. It’s a great looking site and the design works well for this type of site. The website is about one guy and its purpose is to help build a personal brand. When you are working with individuals or businesses whose goal is to build a brand, then a site like this makes a lot of sense. The information on the site is still part of the showcase, but just as important as that is the person you are trying to showcase. This site utilizes big and beautiful pictures that actually help showcase the words on a page. If you do a site similar to this, you need to be sure that it is full of big images that resonate well and explain what the brand is all about.

These are just a few examples of some sites that I came across that caught my eye. There are plenty more out there. Just be sure to understand what the goal of the site is and think about it from the visitor’s perspective. If they landed on the site you are designing, would they be happy with what they see? We all have challenging niches and markets, but just because they are challenging doesn’t mean that we should avoid them. You may find yourself a favorite in that area and have a lot more work coming your way.

How to Increase Your Site’s UX and Conversions

Today, the user experience on a website is a very important factor if you plan on converting traffic in to actual customers. It’s actually crazy how many websites I visit where the website owner fails at this. The website is either super unattractive, has limited functionality, hard to navigate, and just a total mess. So, I decided to put together a guide which will help you increase your sites overall experience.

Clarity

In today’s age, especially because everything is super-fast pace, people are programmed to be impatience when it comes to getting things done and finding information. So it’s EXTREAMLY crucial that you simplify everything. Remove the fat and stop making it so complex. If your not sure what to do, simplify. Simple allows your website user to easily find exactly what they need on their site.

Silo your website

Website siloing is quite a popular SEO strategy used by various SEO Specialists. It was my good friend who’s an SEO Specialist in Mississauga who first told me about it a few months ago and this strategy is best used on much bigger sites. However, it involves linking out to the broader categories from the main page, then gradually linking out to more in depth categories the deeper you go into the site. You’ll find examples of soloing techniques on multiple major websites today such as Amazon and eBay. The image below is actually a pretty good example of how siloing should be done.

Another thing is that you should keep the top category names quite similar. This helps users have a better idea of where they’ll find content.

Add trust to the website

For a website that is meant to convert, trust is an essential factor. If you want people to buy from you, they need to trust you first. To do this, you’ll need to add trust elements which can be done in multiple ways. Some of the ways trust can be added are the following.

  • Testimonials: This is probably the best way to increase website trust. Add reviews of what other people have to say about your product or service. And to take it a step further, try to get pictures of the people who are writing the testimonial for you. To take it even a step further, you can even try to get some video testimonials from a few clients.
  • Make the website personal: One way to increase the trust of a website is to put a face to it. People like to see who they are interacting with. It gives them a much more personal experience. So add your face to the site and let people know who you are.
  • Contact Info: Generally, legitimate websites don’t have contact information on them. So add contact information to yours. The more the better. So perhaps add a contact form, and add a link to your Twitter, Facebook, LinkedIn, and other social media profiles that you might have.

Remove friction

If your trying to get someone to do something, require the very least amount of efforts from their end. Studies have shown that sales forms with the least amount of steps convert the best. So if you have a 5 step sales process, try to limit it to 2-3 steps and see how much you increase your sales!

User Experience and the User Interface Should Go Hand in Hand

There is a push for a company or a business to have its own website. Gone are the days when a website can have static pages, which are not meant to be updated regularly. In today's business environment, a web page must be able to attract visitors; it has to be easy to maintain; it has to be responsive; and it also has to be relevant.

Relevance in a website is something which is more easily said than done. The website owner tries to keep the site relevant, but Google makes the rules. It is even possible for search engines to de-index a site for no apparent reason. However, relevance on the web is tied up with credibility. Relevance can mean that the site is regularly updated with new materials and related to news and current events. A site that has stopped being updated falls into irrelevancy quite quickly.

One trend which shows that a website wants to be read is that of being responsive. This is a website characteristic where the site rearranges its on-page elements in order to fit the screen size of the device. This is relevant in the long run, as there is an increasing trend among users reading web pages on their mobile devices.

There is a debate which continues to rage about the desirability of the user experience versus the functionality of the user interface. To understand this, a user only has to look at iPhone and Android screens and operating systems. Androids are fully functional multi-touch devices. In terms of popularity, there are more Android devices than there are Apple devices. However, there are a lot of differences, which would account for more iOS users being satisfied with their Apple mobile devices. First off, given the same amount of memory, Apple would perform better. This stems from the operating system. Apple's iOS is a smaller operating system. In recent years, Android has suffered from bloat and a lot of Android devices have become clunky.

However, in terms of user experience, a lot more people are satisfied with iOS devices. They have better tactile control, better camera quality, faster WiFi connectivity, and overall safer apps. Android's popularity stems from the sheer number of users. Still, not all Android devices cost the same as Apple devices. In the high-end market, Apple devices sell the most.

A great user experience takes more time and energy than a great user interface. What it comes down to is that there is a difference between these two terms. For one, it would require more than a technically superior user interface to come up with a great user experience. There are other non-technical factors that make a user experience. For example, a discussion on ultrasound technology can focus on the benefits instead of the tools.

For a photographer, the ease of use of the camera and the quality of the pictures would be a big plus. For those who depend on the Internet for web-based products, a fast connection would be included in their list of user experience points.

The technical aspects of the above examples are different from one another. In this case, marketing can be said to have a hand in the user experience. They are tasked to find the right market, penetrate it and then own it. The feature set should fit the market.

Form and functionality goes hand in hand whether it is in web design or in smartphone operating systems.

Unique Products You can Buy Online These Days

Go for items online that are unique and cannot be bought anywhere else.

With the advent of online shopping, almost anything can be bought over the web. You don’t have to leave home just to find these items. In fact, there are items that you have to buy in another town or state. However, if you just order them online, you can get them for just a few more bucks for the delivery fee. You can also customize some items, which is really a good thing.

There are a lot of items that you can buy on a regular store that are also available online. Although these items are worth buying as well, you won’t necessarily enjoy them. Sometimes you have to buy them at a higher price when in fact you can just buy them outside. Therefore, you need to look for more unique items that you can never find anywhere else.

Buy a pet keepsake

If you are an animal lover, this is perfect for you. This product can be rarely found anywhere. If you want a good pet keepsake, you can check this out. The good thing about this product is that it is something special that you can give to your pet cats and dogs. It is something that they can wear and be more interesting to look at. However, it is also something that you can remember them by when they are already gone. Thus, before that time happens, you have to buy this item. It will definitely be worth every penny.

Tear bottles

You might also want to go for a unique bottle that can hold special liquids. They are called tear bottles because of their unique looks. You can see through whatever is inside it. It looks like a container for expensive perfumes. It might be a bit expensive for its size, but it is worth the price. If you can have a collection of tear bottles, then it is really good to look at.

Jewelry with fingerprints

This sounds like a unique idea, and it is now getting popular. You just need to scan your fingerprint and send it to the maker of the jewelry. Aside from fingerprints, you can also have footprints or even paw prints for your animals. You can also get one for your baby. A digital scanner is used to capture the fingerprints and it will be sent online. The most interesting features of the fingerprint will be casted in a mold and it will be used in making the jewelry. You will then receive the final product once it is done. Yes, there are a lot of items online that can be customized, but this one is something beyond compare. Each fingerprint is unique and so you won’t have anyone else who has the same jewelry as you if you go for this product. For more information about fingerprint jewelry, you can go to http://tearcatcher.com/thumbies/.

These are just some of the unique items that are available online. Go ahead and make the most out of them now. You won’t regret your decision given how unique these items are.